Skip to main content
DevStackKit
All tools

UTM Link Builder

Add UTM campaign tags to any link: source, medium, campaign, term and content. Save presets, build many links from a CSV, get a QR.

Link details

Link

Fill in the fields to see the link.

Bulk links

One row per link: url, source, medium, campaign, term, content, id. Empty values use the fields above.

Shortcuts: Ctrl+Enter run · Ctrl+Shift+C copy result · / search (use ⌘ on Mac)

Next steps

Done here? Use the Send to… menu on the result to carry it on to QR Code Generator.

Free UTM Link Builder

Fill in the website address and the campaign details to get a link you can track in Google Analytics. Save presets and build many links at once. It gives developers a quick browser-based way to solve a focused utm link builder task before moving the result into a project.

How to build a tracked link

Enter the page address, then the source (where the link is posted), the medium (the type of channel) and the campaign name. Copy the link. For many links, paste rows into Bulk.

Common mistakes

  • Mixing capital letters: "Email" and "email" are counted separately in reports.
  • Using UTM tags on links inside your own site: they restart the visit and hide the real source.

Frequently asked questions

What are UTM parameters?
Small tags added to a link so analytics tools can tell which campaign, channel and message brought a visitor.
Which fields are needed?
Google Analytics 4 needs utm_source, utm_medium and utm_campaign. Term and content are optional.
Should I use capital letters?
Use lower case everywhere. Analytics tools treat "Email" and "email" as different values. The lower-case switch does this for you.
Are my presets uploaded?
No. Presets are saved only in this browser.
How do I use this utm link builder tool?
Use the interactive controls above; processing stays in your browser and the result is intended as a practical starting point for development work.

More DevOps & Network

Docker Compose BuilderBuild a Docker setup by picking servicesDockerfile LinterFind problems in a DockerfileKubernetes YAML ValidatorCheck Kubernetes files before deploying.env Parser & ValidatorCheck .env settings files.gitignore GeneratorCreate a .gitignore for your projectNginx Config GeneratorCreate a web server config.htaccess GeneratorCreate redirects and HTTPS ruleschmod CalculatorWork out file permission numbers

View all DevOps & Network tools →